Design-Thinking - Empathize. Define. Ideate. Develop. Implement.

Saurabh Mishra · Founder - Evynx Technologies

Creator of the Growth Diamond ModelTM

I help teams and students turn user pain points into solutions that actually ship.

Founder - Evynx Technologies. Design thinking practitioner and author of the Growth Diamond Model™. MBA (IIM Ahmedabad). 20+ years at Amazon, Volvo Group, and Tata Motors - workshops and consulting for colleges and organizations.

EmpathizeDefineIdeateDevelopImplement

Practitioner first. Framework second.

About Saurabh Mishra →

Experience

20+ years across industries

I build products and systems that make teams faster, sharper, and more customer-obsessed - from automotive platforms to global customer service. I lead end-to-end execution: understanding needs, shaping solutions, building roadmaps, and scaling adoption with measurable outcomes.

MBA, Indian Institute of Management Ahmedabad

At scale

Amazon-grade program & product leadership

I led cross-functional teams - Program, Product, Software, and Data Engineering - to deliver large-scale automation and decision-support platforms across Operations, Quality, Training, Capacity Planning, and HR. I simplify complex workflows through data-driven design, intelligent automation, and mechanisms that turn intent into reliable outcomes.

Customer Obsession · High standards · Day 1 mindset

Frameworks & AI

Creator of the Growth Diamond Model

I publish practical frameworks on structured problem-solving, product thinking, and execution at design-thinking.in. Increasingly, my work applies AI to real business problems - assisted workflows, decision systems, and rapid prototyping that is explainable, governable, and built to last.

Empathize → Define → Ideate → Develop → Implement

A framework built for real work

An evolution of the Double Diamond framework that emphasizes solution growth through iterative design, development, testing, and implementation. The Growth Diamond Model recognizes that solution development often requires a broader exploration space than problem discovery. The framework integrates design, development, testing, implementation, and continuous iteration to move ideas from need identification to market impact. The same framework is published openly in my Academy and used in sessions with colleges and teams.

  • PSM: Problem · Solution · Market space
  • EDIDI: Empathize · Define · Ideate · Develop · Implement
  • Built for: Products, services, processes, and business models
Design Thinking Growth Diamond Model™ diagram - PSM (Problem, Solution, Market space) and EDIDI phases

What participants say

From design thinking and problem-framing workshops - names to be added with permission.

The session forced us to slow down and listen before jumping to solutions. Our problem statement finally matched what customers were actually telling us.
- Program manager, operations workshop
I've sat through many innovation workshops. This one left us with artifacts we could use the next Monday - not just sticky notes on a wall.
- Cross-functional team lead, design thinking cohort
The empathy interview practice was uncomfortable in the best way. We realized we'd been validating our assumptions, not discovering new ones.
- Workshop participant, product and operations team

Go deeper on your own

The Academy is a free, comprehensive guide to the Growth Diamond Model - 40+ chapters on Empathize through Implement. Use it to learn, or share it with your class or team before we work together.

Start learning

Let's talk about your class, team, or challenge.

Whether you are a professor planning next semester's session or a leader stuck on a product decision - I would love to hear from you.